{"product_id":"paul-mitchell-platinum-blonde-shampoo-300ml","title":"Paul Mitchell Platinum Blonde Shampoo 300ml","description":"\u003cp style=\"text-align: start; color: rgb(108, 108, 108); background-color: rgb(255, 255, 255); font-size: 15px; font-family: Raleway, sans-serif;\"\u003e\u003cstrong\u003ePaul Mitchell Platinum Blonde Shampoo\u003c\/strong\u003e is specially formulated to boost and brighten blonde, grey, and white hair while eliminating unwanted brassiness. This advanced shampoo contains cool violet pigments that neutralize yellow tones, restoring the luminosity and enhancing the color of highlighted or naturally light hair. Perfect for anyone looking to maintain a bright, cool blonde or vibrant grey, this shampoo adds moisture and intensifies shine with its powerful combination of conditioning agents and extracts.\u003c\/p\u003e\n\u003cp style=\"text-align: start; color: rgb(108, 108, 108); background-color: rgb(255, 255, 255); font-size: 15px; font-family: Raleway, sans-serif;\"\u003e\u003cspan\u003eThe gentle formula is suitable for daily use and helps retain moisture, keeping your hair soft, shiny, and healthy while diminishing that brassy blonde effect. With every wash, you’ll see brighter, more vibrant color without the unwanted warmth.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch3 style=\"text-align: start; color: rgb(0, 0, 0); background-color: rgb(255, 255, 255); font-size: 1.5em; font-family: Quicksand, sans-serif;\"\u003eKey Benefits:\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli style=\"text-align: start; color: rgb(108, 108, 108); background-color: rgb(255, 255, 255); font-size: 15px; font-family: Raleway, sans-serif;\"\u003e\n\u003cstrong\u003eEliminates brassiness:\u003c\/strong\u003e Neutralizes yellow tones and reduces brassiness in blonde, grey, or white hair.\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli style=\"text-align: start; color: rgb(108, 108, 108); background-color: rgb(255, 255, 255); font-size: 15px; font-family: Raleway, sans-serif;\"\u003e\n\u003cstrong\u003eBrightens and boosts color:\u003c\/strong\u003e Enhances luminosity and vibrancy in light or highlighted hair.\u003c\/li\u003e\n\u003cli style=\"text-align: start; color: rgb(108, 108, 108); background-color: rgb(255, 255, 255); font-size: 15px; font-family: Raleway, sans-serif;\"\u003e\n\u003cstrong\u003eAdds moisture and shine:\u003c\/strong\u003e Conditions and hydrates hair, leaving it soft and shiny.\u003c\/li\u003e\n\u003cli style=\"text-align: start; color: rgb(108, 108, 108); background-color: rgb(255, 255, 255); font-size: 15px; font-family: Raleway, sans-serif;\"\u003e\n\u003cstrong\u003eGentle formula:\u003c\/strong\u003e Safe for daily use, cleansing without stripping moisture.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp style=\"text-align: start; color: rgb(108, 108, 108); background-color: rgb(255, 255, 255); font-size: 15px; font-family: Raleway, sans-serif;\"\u003e\u003cstrong\u003eHair Type\u003c\/strong\u003e: Ideal for all hair types.\u003c\/p\u003e\n\u003cp style=\"text-align: start; color: rgb(108, 108, 108); background-color: rgb(255, 255, 255); font-size: 15px; font-family: Raleway, sans-serif;\"\u003e\u003cstrong\u003eFragrance:\u003c\/strong\u003e Soft, calming scent with citrus, delicate floral notes, and a powdery finish.\u003c\/p\u003e\n\u003ch3 style=\"text-align: start; color: rgb(0, 0, 0); background-color: rgb(255, 255, 255); font-size: 1.5em; font-family: Quicksand, sans-serif;\"\u003eHow to use:\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli style=\"text-align: start; color: rgb(108, 108, 108); background-color: rgb(255, 255, 255); font-size: 15px; font-family: Raleway, sans-serif;\"\u003e\n\u003cstrong\u003eApply:\u003c\/strong\u003e Massage Platinum Blonde Shampoo into wet hair.\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli style=\"text-align: start; color: rgb(108, 108, 108); background-color: rgb(255, 255, 255); font-size: 15px; font-family: Raleway, sans-serif;\"\u003e\n\u003cstrong\u003eMassage: \u003c\/strong\u003eGently massage into the scalp and hair.\u003c\/li\u003e\n\u003cli style=\"text-align: start; color: rgb(108, 108, 108); background-color: rgb(255, 255, 255); font-size: 15px; font-family: Raleway, sans-serif;\"\u003e\n\u003cstrong\u003eLeave in:\u003c\/strong\u003e Allow the shampoo to remain on hair for 1-5 minutes, depending on the desired level of toning.\u003c\/li\u003e\n\u003cli style=\"text-align: start; color: rgb(108, 108, 108); background-color: rgb(255, 255, 255); font-size: 15px; font-family: Raleway, sans-serif;\"\u003e\n\u003cstrong\u003eRinse:\u003c\/strong\u003e Rinse thoroughly with water. Repeat as needed for brighter, cooler results.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp style=\"text-align: start; color: rgb(108, 108, 108); background-color: rgb(255, 255, 255); font-size: 15px; font-family: Raleway, sans-serif;\"\u003e\u003cstrong\u003ePaul Mitchell Platinum Blonde Shampoo\u003c\/strong\u003e is the perfect solution for maintaining bright, vibrant blonde, grey, or white hair while eliminating brassy undertones and adding shine and moisture.\u003c\/p\u003e","brand":"Paul Mitchell","offers":[{"title":"Default Title","offer_id":53110029779261,"sku":"pvz1789814530030","price":18.4,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1003\/5707\/9357\/files\/paul-mitchell-platinum-blonde-shampoo-300ml_1.webp?v=1789814534","url":"https:\/\/curveseamfit.shop\/products\/paul-mitchell-platinum-blonde-shampoo-300ml","provider":"My Store","version":"1.0","type":"link"}